We plan, build, and manage Google Ads campaigns for manufacturers, industrial suppliers, and B2B service companies. Optimized for qualified leads and cost per opportunity, not clicks.
Free for qualified B2B companies. No commitment. Typically delivered within 1 week.
Services
One focus: paid search that produces sales conversations for B2B companies with long sales cycles and high-value customers.
Keyword research, account structure, ad copy, bidding strategy, and negative keyword management tuned for B2B buyer intent.
Form, call, and CRM conversion tracking so you can see cost per lead and cost per qualified opportunity, not just cost per click.
We build and test the landing pages and offers that turn industrial search traffic into quote requests and demo bookings.
Weekly search term review, bid and budget management, and monthly performance reporting with plain-language recommendations.
A line-by-line review of an existing Google Ads account: wasted spend, tracking gaps, structure problems, and a prioritized fix list. A $1,500 value, free for qualified companies.
We use the Google Ads API to pull performance data and manage campaigns for client accounts linked to our manager account. See how our integration works.
Process
We audit your current Google Ads account or map a new one against your products, territories, and sales goals.
Campaign structure, keywords, ads, extensions, and conversion tracking are built and reviewed with you before launch.
The first 30 to 60 days focus on search term cleanup, bid strategy, and lead quality feedback from your sales team.
Monthly reporting on spend, leads, and pipeline. Winning campaigns get more budget, losers get cut.
Our Google Ads Integration
We run an internal application on the Google Ads API to manage and report on the client accounts linked to our manager account.
Pulls campaign, ad group, keyword, and conversion performance data into client reports and dashboards.
Creates and updates campaigns, ad groups, keywords, ads, budgets, and bids in linked client accounts.
Clients grant access by accepting a manager account link request inside Google Ads. No sign-in to our application is required, and the link can be removed at any time.
Contact
A $1,500 value, free for qualified B2B companies. Tell us about your company and what you sell. We review each request to confirm you qualify and do our best to reply within 2 to 3 business days to schedule the review. You can also email contact@industrialgrademarketing.com.